Bell Media and Bray & Partners Communications Breakdown Of Summer 2016 A12+, A25-54 and A35-54 Toronto PPM Ratings
The Numeris Summer 2016 PPM ratings are out. This time kowchmedia is adding CBC numbers. We have also added the 35-54 demo to our compilation of the 12+ and 25-54 results. The new PPM release from Numeris completes the 13-week period covering May 30th to August 28th, 2016.
Toronto Bragging Rights: Bragging rights at the top of the ratings heap* go to CHFI-FM once again with a 9.4% share of hours tuned for A12+ (down from 9.8% last time out) with BOOM 97.3 quickly gaining ground posting a 9.3% (up from 8.6%). CHFI-FM takes the #1 spot with the ladies 25-54 delivering a 13.4% share (down from 14.5%) followed by CHUM-FM with 12.6% (down from 14.9%). BOOM-FM holds the #1 spot for males 25-54, posting a 10.0% share (down from 10.4% in the last 13 week book) followed by Q107 at 9.1% (up from 7.9%). The FAN590 leads the way for M18-34 with an 8.9% share tied with 92.5KISS-FM also at 8.9%. For F18-34, CHFI-FM tops the list posting a 15.7% (up from 15.2%)
*Editor’s Note: There is up to a two share point difference between David Bray’s numbers and the Bell Media Numbers. The reason is that Bell only includes commercial radio stations in its ratings report. It doesn’t include CBC numbers because there is no advertising on Radio One. As a result the averages are different because there are two less radio stations in the mix when calculating percentages. This explains why in David’s Bragging Rights you may see a difference above compared to the rating charts below.
Two questions you need to ask yourself to increase ratings and learn why people aren't listening to your radio station can be found at On The Kowch
We start with the definition box:
Bell Media Research Breakdown of A12+, F12+ and M12+
Bell Media Research Breakdown of A25-54, F25-54+ and M25-54
Bell Media Research Breakdown of A35-54+, F35-54+ and M35-54
Click here to find more Summer 2016 rating results in other PPM cities
Please donate today so kowchmedia.com can continue providing broadcasters with ratings information
In the past five years, a lot of people have benefited from the FREE information on kowchmedia.com. The continued success of this website now depends on the generosity of its visitors. We need your help to pay the bills. Your donation will go towards paying expenses like web hosting and virus protection. If what we offer on this website provides information not easily available anywhere else, or helps you in your radio career, please make a one-time donation in any small amount so that kowchmedia.com can continue to help young broadcasters chase their dream to be a star on the radio.