Bell Media & Numeris Breakdown of Fall 2016 Adults 12+ and Adults 25-54 Diary ratings of Ontario Radio Stations
The 13 week Ontario 2016 Fall Radio Diary Ratings were conducted September 5 – October 30, 2016 by Numeris. Anyone 12 years of age or older living in a randomly selected Ontario residence by Numeris was eligible to fill out a ballot for one week. Participants listed the radio station’s call letters they listened to in 15 minute time blocks.
At the end of the week, they mailed their ballots back to Numeris to be tabulated. In all, there were 13 weekly groups of ballot holders who participated in the ratings in Barrie, Belleville/Trenton, Brockville, Brantford, Chatham, Hamilton, Guelph, Kingston, Kitchener/Waterloo, London, Oshawa/Whitby, Ottawa/Gatineau, Pembrooke, Peterborough, Sarnia, Sudbury, St. Catharines/Niagara, Thunderbay and Windsor.
Results provided to kowchmedia by Bell Media and Numeris are listed below. In markets where Bell Media has no radio stations, the results are limited to Adults 12+. In communities where Bell Media has radio stations we have ratings for Adults 12+ and Adults 25-54.
In The Greater Toronto Area area, Numeris used Portable People Meters (PPM) for the 2016 Fall ratings between August 29 and November 27. Results of the Fall PPM ratings will be released on December 7, 2016.
On The Kowch Blog Exclusive
Why new Online Radio Diary has negative impact on Fall 2016 ratings that may cost Canadian radio stations millions of dollars in lost revenue click here to read the blog
Click here for more ratings in other radio diary markets