By The Numbers: Calgary 2017 Fall PPM Ratings

Calgary 2017 Fall PPM Ratings were conducted August 28 – November 26. A12+ Fall PPM results are courtesy of Numeris. David Bray & Partners provide Fall & Summer PPM results for 25-54 demos.

The dynamics of radio listening changes from season to season

We’re trying something different in this Fall 2017 PPM Rating results. We want to use the same criteria of how broadcasters and Program Directors earn PPM rating bonuses. So we are comparing the findings of the Fall 2017 PPM ratings with the 2016 Fall PPM rating results.  Broadcasters get their rating bonuses based on Fall to Fall, Winter to Winter and Spring to Spring. 

The dynamics of radio listening changes from season to season. In the Fall, life returns to normal after the lazy, hazy days of summer of listening to music radio at the cottage, on the deck or by the pool. You will notice lower ratings in the Summer below with David Bray’s breakdown of the Fall and Summer 2017 PPM ratings. Listeners return home to their favourite radio station from cottage country or out of town vacations. Adults and students are getting up early again to go to work or school. This impacts morning drive and afternoon drive radio. Traffic is congested again. More cars back on the road means more people listening to radio than they did while on vacation. That is why we need to compare one rating period to the same period a year earlier to see if radio stations and its programming go up or down in the PPM ratings.

Toronto 2017 Fall PPM Ratings

Who’s Up  Who’s Down ⇓ Who’s flat ⇔ 

Calgary 2017 A12+ FALL PPM Top Line Ratings

NEWSTALK 770 #1 COUNTRY 105 #2  XL103.1 FM #3              CBC RADIO ONE #4    Q107 #5 ⇑   CJAY 92 ROCK #6     660NEWS #7 ⇑ X92 #8 JACKFM #9 ⇔ SOFTROCK 97.7 #10 ⇔ Virgin FM⇓                                KISS 95.9FM ⇓  SPORTSNET ⇔

 

 

Numeris Calgary Fall 2017 A12+ PPM  Ratings

Calgary 2017 Fall PPM Ratings

By The Numbers: Numeris Calgary 2017 A12+ Fall PPM Ratings

Numeris Calgary Fall 2016 A12+ PPM  Ratings

Calgary 2017 Fall PPM Ratings

By The Numbers: Numeris Calgary 2016 A12+ Fall PPM Ratings

 

2016 Winter PPM ResultsCalgary Bragging Rights: Country 105 leads the way for A12+ with an 8.5% (down from 10.6%).  Country105 is popular with the ladies, taking #1 spot for F25-54 delivering a 10.4% share (down from 12.0%).  For M25-54, CJAY92 is #1 with a 10.0% (up from 8.5%). CJAY92 takes top spot for M18-34 delivering a 17.5% (up from 14.8%). Country105 is #1 for F18-34 posting a 15.8% share (up from 14.8%).

David Bray & Partners provided Fall 2017 PPM ratings (in red) and Summer 2017 PPM ratings (in black).

 

Click here for more Fall 2017 PPM Rating Results across Canada

 

kowchmedia coaching promise

We coach talent in all radio formats to be better broadcasters
We offer affordable two-for-one coaching packages
We maximize feedback to our clients through our second no charge coaching session
We help broadcasters who want to invest in their careers to achieve success
We are available for a FREE consultation at 647-521-6397 or email steve@kowchmedia.com